Beauty Standards All Around The World that Will Shock You

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Beauty is a controversial subject and subjective concept, what one finds true beauty someone else might find scandalous, weird or even ugly. One might wonder that popular contests like Miss Universe and Miss World might not choose objectively as each contestant may have features so different that can anyone honesty pick out the best? Can we truly standardize beauty? Is one shape, size and colour ideal and the rest not. The answer cannot be yes as not just nation-wise, each small area has people of different features !


Here are some countries with atypical notions of beauty that will astound you:

  1.  China:


Bound feet were considered erotic in Chinese culture and it was believed that women with bound feet would have a prosperous marriage and represented fertility.  What binding feet actually caused the restrictions of women to partake in a social life due to the limitations of mobility.


  1. UAE:


The Muslim culture has the complete opposite ideals than that of the American culture. The Koran orders Muslim men and women to dress modestly. They are encourages to wear the hijab or the burkha. In wearing the hijab, women gain a sense of self respect and the knowledge that they are a beautiful treasure waiting to be unveiled. This rule probably wanted that men to fall in love with women based on who they are and not what they look like.


  1. South Africa 

For the women of South Africa, there was a brief time in the post-Apartheid 1990s where the aping of Western culture meant a distinct rise in eating disorders. But since then, a radically different, pro-body-image movement has arisen, due in no small part to the fact that the spread of AIDS has caused thinness to be associated with illness.

Losing weight scares the natives as it reminds them of illness and poverty. An interesting consequence of this is that Levi’s have begun selling a special cut of jeans to flatter curvier South Africans.



  1. Iran:

In the middle-eastern country of Iran, nose-jobs are the ultimate route to beauty—and the ultimate status symbol. Both men and women wear their bandages with pride. Called the “nose-job capital of the world” over 70,000 people in 2013 alone went under the knife to get a nose-job. Because of the strict dress code and moral codes in Iran and other similar countries, women want what they can actually show off to look perfect. Because of this, other beauty trends seem to focus on kohl-lined eyes and perfectly threaded brows, flawless face and so on.



  1. Kenya:


For the Masai women of Kenya, it’s all about the earlobes—they pierce them and then stretch them out, using materials like slices of elephant tusk. Sometimes, they even remove the two middle teeth from their bottom jaw and shave their heads. They cover themselves in a bevy of brightly patterned, beaded jewellery and prefer short hair.


  1. Mauritania:


In this West African country, being overweight is a sign of wealth and status—a fact so important that women will often force-feed their daughters up to 16,000 calories per day, mostly consisting of litres of whole camel’s milk and butter. Women are also seen as most attractive when they have plump ankles, stretch marks, and have been divorced. To Mauritanian men, a divorced woman means that she is desirable, and therefore a better prospect.


  1. Burma:



The Pa Dong tribe from the Thai/Burmese border view beauty differently and their necks can go longer than the span of your hands. A series of brass rings are worn around the neck starting at age six and will only be removed at the woman’s marriage ceremonies.

A legend explains this notion: Once a Pa Dong headman of the tribe had a dream in which he saw that a tiger was going to kill one of the children in his village, and as tigers always kill their victims by first breaking their necks, he then and there decreed that all children from an early age must wear heavy brass rings round their necks to protect them from imminent danger and evil spirits.


  1. New Zealand:


Maori men and women in New Zealand have adorned themselves with sacred swirling face tattoos called moko. A woman’s moko is painted on the chin, as well as occasionally on the forehead, upper lip, nostrils, and throat. A moko on the face is the ultimate statement of one’s identity as a Māori. The head is believed to be the most sacred and important part of the body. To wear the moko on the face is to bear an undeniable declaration of who you are.


  1. Brazil:

Brazilian women have traditionally been thought of as toned, tanned, and curvy. The ideal of beauty in Brazil included hips, a smaller chest, and a rounder backside, otherwise known as a “guitar” shape.  The point of attraction is “the sweet swing” of her hips. The heavier woman ideal, “fartura,” representing abundance, is still important in poorer and more traditional regions




India is represented by a fairness craze and white skin symbolises purity of the soul. So much that in matrimonial sites, most men search for fair skinned women. Also dark and long hair, doe-like eyes and wide hips have been the idealistic perception of a woman.


The next time someone mocks your small feet or comments on your thunder thighs, throw these examples in their faces and turn the tables. To be awfully clichéd, it is true that beauty lies in the eyes of the beholder!